What is Event Management?
Event Management is the study of how best to manage the creation and development of festivals, conferences, parties, fairs – events of all sorts. An event management education encompasses all aspects of event management, covering techniques in management as well as in marketing, logistics, and human relations, to name a few.
Event management is a multi-faceted, challenging industry best-suited to creative students who are able to work well at a fast-paced tempo. Education courses in event management cover everything from public relations to risk management, budgeting to decor, technology to catering. An event manager must have knowledge about everything that goes in to creating an event, from the original idea to the last moment of the event itself.
There are several specific categories of event management educational opportunities, including:
- Sport Event Management education courses
- Hotel Event Management education courses
- Tourism Event Management education courses
- Fashion Event management education courses
Event managers may arrange events for the sake of the event itself, such as a sports game or music concert. Events may also be created as the launch of a product or a promotional campaign, such as with fundraisers. Students enrolled in event management education programmes learn how best to organise both types of events.
Many event management education courses include a practical internship within the curriculum. This provides students the opportunity to develop practical skills suitable for working in the event management industry. Several levels of education are available to students interested in studying event management:
- Diploma programmes in Event Management
- Bachelor programmes in Event Management
- Masters programmes in Event Management
The study of event management is becoming increasingly popular as is the field itself. Qualified event management graduates are in high demand as today’s society places a high emphasis on leisure activities, and with it, events.