Bachelor of Applied Management - Tourism Management (Level 7)

Programme highlights

With tourism as the second-largest export earner for New Zealand, managers and supervisors with the ability to understand the sector and its issues, as well as plan for its growth and future, are essential to any tourism business or product.

Combine core business skills and practices with specific tourism management skills in adopting sustainable tourism practices, managing and operating accommodation services and tourist destinations, marketing and selling tourism products and destinations using a variety of media, and understanding the industry from a strategic and operational perspective. Plus each student is matched to a company to complete a real-world project management project. Further apply your skills in creating multimedia product and content for use in a tourism business. Your skills will be relevant in both New Zealand and overseas.

Career opportunities

Career opportunities include roles in tourism, festival and event management, local and national council event co-ordination, airport operational management, transport management, policy planning for tourism destinations, marketing and communications for national or local tourism organisations and destination branding. Tourism enterprises will benefit from the skills you will possess as a Bachelor of Applied Management (Tourism Management) graduate.

Programme structure

When planning your degree, remember that not all courses are available each quarter. You must check the programme structure below, the pre-requisites, electives and availability of your chosen courses in advance.

COMPULSORY COURSES

Level 5

• 311.537 Introduction to Accounting
• 181.519 Professional Communication
• 341.571 Business Heritage, Culture and Sustainability
• 323.510 Commercial Law
• 371.514 Economics
• 351.515 Introduction to Marketing
• 341.576 Management
• 341.582 Managing Operations

COMPULSORY COURSES

Level 6

CORE COURSES

• 341.628 Applied Management
• 341.629 Research Methodology

COURSES IN THIS MAJOR:

• 445.604 Tourism Multimedia
• 445.606 Tourism Industry and Enterprises
• 445.608 Accommodation Services Management

COMPULSORY COURSES

Level 7

• 341.736 Co-operative Education Project (equivalent to four courses)
• 445.701 Contemporary Issues in the Tourism Industry
• 445.703 Destination Management

ELECTIVE COURSES

In addition, for each major you must select five other elective courses from the list. If you are doing a double major you will not be able to take elective courses, you will need to take five courses from your other major.